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Softness is the core evaluation index of household paper, facial tissue and sanitary paper. Hard texture, rough surface and poor hand feeling are the main factors restricting the premium upgrading of tissue paper products. Many paper mills improve softness by adding a large number of softeners, which leads to increased production costs, reduced paper strength and residual chemical odor, affecting product market competitiveness. Shandong Ludao Energy Technology Co., Ltd. provides professional paper softness upgrading solutions. By using high-efficiency, odor-free and durable softening agents and optimizing fiber fibrillation and bonding state, our technology comprehensively improves paper flexibility and surface smoothness without reducing paper tensile strength and bulkiness. The finished paper features delicate hand feeling, no peculiar smell and stable softness after long-term storage. It helps household paper enterprises upgrade product grades, create high-end soft tissue series products, and gain more market shares in the consumer-grade paper market.